Who is Jeff Romero and some of his digital marketing ideas? I’m a marketer by day and co-founder of an agency called Octiv Digital. I am an SEO professional with a wealth of experience managing local and enterprise campaigns. I’ve also spent quite a bit of time crafting large-scale marketing campaigns for online retailers who use pay-per-click ads, product listing ads and other strategies. When I’m not spending my time as a Sacramento SEO and digital marketer, I’m a drummer, outdoors enthusiast (hiking, mountain biking, kayaking) and dad to three of the best rescue pups. Take a look around and drop me a line if I can help you with anything!
Jeffrey Lane Romero is a SEO marketing manager and his education includes Courses included Internet Marketing & eCommerce, Marketing Management, International Marketing, Marketing Research, Advertising & Public Relations, Business Statistics, Business Writing and Strategic Management. Completed marketing research project for development and budgeting of new IT services for the David Eccles School of Business (2008) Completed trade marketing / brand promotion internship for Utah-based airline (SkyWest Airlines). Managed live Google Adwords campaigns and budgeting for local auto dealerships as part of semester project.
Jeff Romero about himself : I am a digital marketing professional with a successful history of executing high performing local and enterprise SEO campaigns, paid search programs (search, shopping, display and video), using web development best practices to create user-centric experiences, and helping businesses understand digital strategy from a data-driven approach.
Jeff Romero SEO tips: In the off-chance that Breeze isn’t compatible with a particular website theme, my next go-to optimization plugin is Autoptimize. Similar to Breeze, this handy plugin allows webmasters and SEOs to use file minification, browser caching, image optimizations and lazy loading of images.
Octiv Digital — like the music term octave — started with the idea of getting it right for the customer and being fully transparent about marketing results. For local and small businesses pursuing online marketing strategies, we know there is a lot of overpromising and underdelivering from digital marketing agencies. We’re here to correct that and be as transparent as possible with you. Depending on where you are with your website / marketing programs, we’ll structure a proposal and figure out all of the bells and whistles to get you rolling as quickly as possible.
Jeff Romero, cofounder of Octiv Digital, agreed that brands and digital marketing teams need to focus on where the majority of their customers search, which is most likely Google. “However, it’s important to keep alternative search engine trends in mind, especially while reviewing Google Analytics data.” There’s a chance your brand could receive some relevant traffic on another search engine that’s worth looking into. While alternative search platforms are seeing more adoption, they still have such a small market share that Turczynski doesn’t believe it’s worth the effort yet. Google still accounts for nearly all of the total searches worldwide, and Bing follows with the second largest market share. “Thus,” he said, “the juice is totally not worth the squeeze as the volume is simply not there.” Read more details on Jeffrey Lane Romero.
